About us

We make the world’s products trusted

For over two decades, global brands have relied on Kezzler to connect, trace, and activate every product they make – building transparency and trust across the value chain, from food to fashion, from manufacturer to consumer.

It started with a problem the world couldn’t ignore

In 1989, a plane crash caused by counterfeit bolts exposed a critical flaw in global supply chains: a lack of product authenticity and visibility. It was a preventable tragedy, and it sparked a mission.

Our founders set out to build a system that could give every product a verifiable identity. That conviction became Kezzler.

Since 2001, we’ve helped global brands bring transparency and trust to their value chains – making products safer, supply chains more resilient, and consumers better informed.

In 2025, we expanded that mission by acquiring Scanbuy, bringing smart packaging and QR engagement technology into the platform and connecting traceability directly to the consumer experience.

The moments that made us

2001

Founded in Oslo

Born from a conviction that what we cannot trace, we cannot trust. Kezzler opens its doors in Norway.

Black woman, pharmacist and medicine box in clinic for product stock, ingredients and check information on label. Female person, list and reading pills for medical inventory, inspection and retail

2005

First brand  protection project

Launched with global healthcare leader Roche, and opened our first office in India.

2010

150 million products and US expansion

First consumer engagement and track-and-trace programs. We open our US office.

2019

Industry-first grass-to-glass

Kezzler led an industry-first “grass-to-glass” traceability project with FrieslandCampina and completed its first multi-billion UID project, advancing transparency across global value chains.

2020

35 billion products across 35+ countries

Continuously expanding our global footprint, connecting billions of products across the world.

2023

Retail expansion and
EU initiatives

Signed Migros, Switzerland’s largest retailer, and joined CIRPASS to support the EU DPP initiative.

2025 – Present

Acquisition of Scanbuy

World-class traceability meets smart packaging. Kezzler acquires Scanbuy’s QR code business, expanding our US presence and strengthening product transparency, compliance, and consumer engagement.

We are Trustworthy. Bold. Pioneers.

At Kezzler, our core values guide our actions and decisions, ensuring we remain committed to our mission of upholding the highest standards of integrity and transparency.

Trustworthy

in everything we commit to, building lasting confidence through integrity.

Bold

in the way we act today, challenging conventions and leading with courage.

Pioneers

who carry our heritage forward as we shape the future of our industry.

Life at Kezzler

We’re a diverse, international team spread across multiple continents and time zones, yet united by the same goal: helping brands make every product worth trusting

“Kezzler is the ideal place for young professionals who want to build a wide range of skills. The work is dynamic and fast-paced, with a team that is always there to support you and celebrate your growth.”

“When an organization creates an environment where you feel necessary, it becomes a place where you want to show up. Kezzler makes me believe that my contribution is impactful.”

“Everyone’s voice is valued here. Leadership’s openness fosters a real sense of belonging, and the diverse team culture makes every day genuinely rewarding.”

“Kezzler gives a unique opportunity to work alongside brilliant people in a genuinely human environment, where we value practical solutions over dull process.”